Video Marketing For Doctors

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EXPAND YOUR PRACTICE WITH A SUCCESSFUL VIDEO MARKETING STRATEGY

Video marketing is a powerful tool for expanding your practice and reaching new clients. By creating engaging, informative, and value-driven videos, you can demonstrate your expertise in your field, showcase the results of your work, and build trust with potential clients.


Think about it - instead of scrolling through a wall of text on your clinic's website, your patients are greeted by a colourful, animated video explaining the services you offer.

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SO, WHY MAKE A VIDEO FOR YOUR PRACTICE?

  • Improve online visibility and presence
  • Visually display your expertise and services
  • Establish trust and credibility with prospective patients
  • Create content that is both engaging and informative for the audience
  • Increase website traffic and conversion rates
  • Attract a larger audience and broaden your reach
  • Video content is an excellent way to educate patients on a variety of topics
  • Images have 86% more organic reach than videos

WHAT KINDS OF VIDEOS SHOULD DOCTORS CREATE?

The possibilities are endless with video — but there’s still some go-to categories that are a good place to start. Here’s a rundown of the main types of healthcare marketing videos.

Doctor Introduction Videos

Doctor introduction videos establish authority and trust. Ideally, you should make one for each of the doctors in your practise

Video Interviews With Staff

A video interview is a fantastic way to promote your brand and connect with a potential customer. When they're done well, they provide a good insight into what you do, give great branding opportunities, and are easy to share.

Educational Videos

Videos

Educate potential patients on the most important conditions and treatments. These videos should be modelled after the conversations you have with patients on a daily basis.

Patient Testimonial Videos

A testimonial video is a beautiful way to present your remote patient services. It's a great way to tell the world that you could help them get healthier, happier, or reach their goals

Clinic Tour

Videos

Visitors feel a greater sense of self-confidence when they’re told something is explained in video format. It's much easier to understand abstract concepts and information from a video than from static photographs or words.

Q &A

Videos

Q & A videos are a useful format for doctors to share their knowledge and expertise, as well as for viewers to have their questions answered in a clear and concise manner.

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HOW WE HELP WITH YOUR VIDEOGRAPHY

1

STRATEGY

We know how to generate sales for medical professionals through video marketing. Our team will create a winning video marketing strategy and a killer video concept for your campaign.

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PRODUCTION DAY

Our videography team will shoot a professional, high-quality video presentation of your practice, services, skill, expertise and your amazing team. After an initial consultation to discuss your needs (e.g., the size of the facility you operate in) and timeline, our videographer will then develop a specific plan for shooting each part of your business.

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VIDEO EDITING

Your video will be polished by a professional editor who will add eye-catching intros, graphics, music, and other effects. This is the most effective technique to draw viewers into your brand's narrative or raise campaign involvement.

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MARKETING

- Our marketing team has the skills and expertise to use your video to successfully market your practice, drive awareness, increase engagement and ultimately bring you new patients.

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Book your call with us to discuss how you can embrace video to generate more patients.

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Grow Your Practice with a Healthcare Video Marketing.